This is part six of my eight-part series covering the basics of graphic design! (Catch up: Part 1 – Part 2 – Part 3 – Part 4 – Part 5)

Rhythm is defined as a strong, regular, repeated pattern of movement or sound. It’s created when one or more elements of design are used repeatedly to create a feeling of organized movement. Rhythm and movement are two principles that almost always coincide in design.

Rhythm achieved through linear elements, alternating elements, gradation, repetition, or intricate details. Integrating rhythm in a design should be approached carefully – too subtle and it may not be noticed, or too much can cause the viewer to lose interest.

Here are a few designs for examples of rhythm!


If you’re a graphic or web designer reading this, you need to know more than just about good design to be successful – you need to have a good client experience. I’ve simplified that process myself, and make that available for other designers. Click below to grab a questionnaire!


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