Web Design and SEO For Healthcare Professionals

Grow your practice without living on social media.

For 15 years, I’ve built the websites and SEO behind page-one rankings, $10k in site-driven revenue, 25% higher prices, and 450+ health and wellness practices people can actually find.

Based in Atlanta, with clients in all 50 states and five countries.

Jess Freeman, the designer who works with healthcare professionals

Based on these client wins, your website’s prognosis is looking up.

$10k in revenue from cold leads for a sports nutrition practice in one year, without any ad spend.

500+ page-one Google rankings across 45 different clients, as of January 2026.

8,156% organic traffic increase for a mental health professional, over the course of one year.

If displaying your diplomas was all it took to fill your caseload, you’d be coasting right now.

Your expertise literally saves lives… but only if people can find and trust you first. Right now, evidence-based professionals are getting drowned out by trends, algorithms, and misinformation from Susan on Facebook. You deserve better than that.

I know experts like you deserve real visibility. Here’s how I can help your practice:

Website design for healthcare professionals portfolio example — nutrition and dietitian practice website

Website Design For Health Professionals

Launch a web site that stands up to scrutiny, so potential clients feel like they’ve finally found the right provider. Includes 6-10 pages, HIPAA-conscious forms, and an easy 3-week timeline. Built on WordPress or Squarespace. Starting at $6,000.

SEO example site for a gut health practice, part of Jess Creatives' website design for healthcare professionals services

Search Engine Optimization (SEO)

Easy-to-implement SEO strategy that helps your website on Google and in AI searches, without wasting hours figuring out how to do it. Includes keyword research, SEO titles and meta descriptions for every key page, and 3 blog posts planned. Only $600.

Sports nutrition coaching website, an example of website design for healthcare professionals by Jess Creatives

Marketing and Visibility Consulting

Flexible consulting options for health and fitness professionals who want to get more views and clients from their DIY website and marketing efforts. 60-minute strategy sessions starting at $250. Clients have included dietitians, service providers, and coaches.

Meet the designer for healthcare professionals

Hi, I’m Jess — and my expertise is making sure people know about yours.

I’m also the author of The Type 1 Life, founder of The Ordinary Business, a community of 100+ solopreneurs.

After 15 years of experience designing high-converting websites, three decades living with Type 1 Diabetes, and countless PRs set in the gym (my home away from home), saying I know the health industry from every angle would be an aggressive understatement.

I know you’re tired of relying on Instagram to bring home the bacon (or in my case, the Diet Dr. Pepper). That’s why I’m here.

I’m here to help you bridge the gap between what you know how to do, so your website can do the patient-finding, and you can focus on the patient-treating.

Proudly Featured in:

Most website designers understand your patients conceptually.
I understand them personally.

There’s a significant difference between knowing your audience exists and having spent three decades navigating provider changes, care coordination, chronic conditions, and the specific frustration of being a patient who knows something is wrong and can’t get anyone to listen.

I’ve been navigating the healthcare system since I was 3, so when I sit down to build your website, I’m not guessing at what your patients need to see before they’ll trust you: I already know, and I’ll combine it with SEO and website best practices to make sure they know, too.

Who I work with

If you’re a health and fitness professional who stands on science, we’re going to get along perfectly.

Every client is a licensed or credentialed health professional. I’ve built sites for 18 different provider types.

  • Mental Health Therapists
  • Nurse Practitioners
  • Occupational Therapists
  • Personal Trainers
  • Physical Therapists
  • Psychiatrists & Psychologists
  • Speech-Language Pathologists
  • Sports Medicine Providers
  • Telehealth Providers
  • Counselors
  • Dentists
  • Dietitians
  • Direct Primary Care Practices
  • Functional Medicine Providers
  • Group Practices
  • Health Tech Companies
  • Lactation Consultants
  • Medical Clinics
Health professional applying kinesiology tape to a patient's wrist, representing the health and fitness clients Jess Creatives supports with website design for healthcare professionals
  • “For the first time, I feel like my website is staged to grow with me and my business. I feel so grateful to have invested with Jess! Highly recommend her in taking your brand and online visibility to the next level.”
    – Melissa Landry, Dietitian in Massachusetts,
  • “The best part of working with Jess (after the fact that she’s just SO good) is how clear and organized the process is.

    I’ve worked with other professionals for projects in our business and I’m usually so confused on what their process and timeline is. With Jess, you know up front what to expect, what she needs from you, and what all she will deliver on. And then she also follows through with it ALL. It makes a process that might otherwise feel overwhelming, feel so fun and exciting.”
    – Amanda Collier, Physical Therapist in Colorado
  • “Hiring Jess was the best business decision we made this year. Our biggest fear was that we would be overwhelmed, under-helped, and that the design process would drag on for months. None of that happened and we were blown away with your clarity and responsiveness.”
    – Sybil Smith, Psychologist in Tennessee

Let’s run a quick diagnostic.

If you’re not faced with glaring errors and broken pages, it’s easy to assume everything is fine — but the symptoms of needing a new website are often subtle until they’re not.

My website clients often present with…

A major business change on the horizon

Building a bigger team, writing a book, adding a second location: if you’re writing a new chapter, your website needs to come with.

Social media dependency
(and anxiety)

Getting lucky re: the Instagram algorithm isn’t the only way to market — ZealousWeb found 77% of patients use search to find a provider!

More experience than inquiries

People can’t book with you if they can’t find you. When your website starts to show up in searches and build immediate trust, more inquiries naturally follow.

Sound a little too familiar? I’ve got a website treatment plan with your name on it.

Work With Me

I’ll help you get patients in the door, so you can focus on helping them feel better. Because when your site clicks… so do your clients.