The Digital Lounge Podcast: Online Marketing for Health and Fitness Coaches
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So today’s episode is all about finances, specifically my finances: how much do I pay myself versus reinvest in the business and allocate for expenses, et cetera. And to be honest, this isn’t something I’ve really talked about before online.
Over the years, I have found that I really love to learn from other people’s experiences, whether it’s income reports or behind the scenes, project recaps, anything like that, especially a launch debrief, which is what I’ll be sharing today.
If you’re ready to start YouTube, let’s talk about how to avoid the three biggest mistakes when starting a YouTube channel, the three biggest things that I see frustrating people or keeping people from having a thriving YouTube channel.
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There are three major layers of protection that you need to have as a health or fitness caoch. There’s more, but these are kind of boiled down to a quick three that you can jot down. The first two are business formation and insurance.
What niching down is, is really helping establish you as the expert and a professional, and it helps you identify who you are, what you do, and then your target market or your target audience would be who you’re helping.
Some people might feel like as long as I have thousands and thousands of followers, then I have something viable. But if a few hundred people are understanding your message and resonating with you, then they will go with you wherever you go.